Welcome to the
OptiMonk Academy

Learn how to grow your business with OptiMonk for free. Go all in with the full courses or watch a few lessons in your coffee break. It’s up to you.

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Available courses

No matter how familiar you’re with website personalization or OptiMonk,
you’ll find a class that fits your level of knowledge.

Website personalization

Learn the basics to kick off your web personalization journey.

14 lessons Start the course

Getting started with OptiMonk

Learn the basics of OptiMonk and launch your first campaign.

7 lessons Start the course

OptiMonk Product Lessons

Learn the ins and outs of all OptiMonk features.

7 lessons Start the course

Customer Value Optimization

Learn how to create an incredible customer journey.

10 lessons Coming soon

Website personalization course

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What you’ll learn in this course:

0 Introduction to website personalization 1280 x 720 - OptiMonk Academy

Introduction to website personalization

Start the lesson

03:23
1.1 Types of website personalization 1280 x 720 - OptiMonk Academy

Lesson 1.1. Types of website personalization

Start the lesson

01:54
1.2 What data do you need for website personalization 1280 x 720 - OptiMonk Academy

Lesson 1.2. What data do you need for website personalization?

Start the lesson

03:27
1.3 Technical challenges of website personalization 1280 x 720 - OptiMonk Academy

Lesson 1.3. Technical challenges of website personalization

Start the lesson

03:29
1.4 The website personalization process how to get started 1280 x 720 - OptiMonk Academy

Lesson 1.4. The website personalization process & how to get started

Start the lesson

02:22
2.1 Discovering the best website personalization opportunities 1280 x 720 - OptiMonk Academy

Lesson 2.1. Discovering the best website personalization opportunities

Start the lesson

04:16
2.2 Visitor segmentation best practices 1280 x 720 - OptiMonk Academy

Lesson 2.2. Visitor segmentation best practices

Start the lesson

03:08
2.3 Choosing the right moment to display your messages 1280 x 720 - OptiMonk Academy

Lesson 2.3. Choosing the right moment to display your messages

Start the lesson

02:39
2.4 Top ecommerce personalization use cases 1280 x 720 - OptiMonk Academy

Lesson 2.4. Top ecommerce personalization use cases

Start the lesson

06:46
3.1 Choosing the message format 1280 x 720 - OptiMonk Academy

Lesson 3.1. Choosing the message format

Start the lesson

03:20
3.2 Finding the right value proposition 1280 x 720 - OptiMonk Academy

Lesson 3.2. Finding the right value proposition

Start the lesson

05:14
3.3 Craft a high converting message 1280 x 720 - OptiMonk Academy

Lesson 3.3. Craft a high-converting message

Start the lesson

03:35
4.1 How to evaluate the effectiveness of your personalization efforts 1280 x 720 - OptiMonk Academy

Lesson 4.1. How to evaluate the effectiveness of your personalization efforts

Start the lesson

03:02
B testing and how to do it correctly 1280 x 720 - OptiMonk Academy

Lesson 4.2. What is A/B testing and how to do it correctly?

Start the lesson

02:40

Getting started with OptiMonk

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What you’ll learn in this course:

01 What is OptiMonk 1280 x 720 - OptiMonk Academy

Lesson 1: What is OptiMonk

Start the lesson

01:20
02 Installing OptiMonk 1280 x 720 - OptiMonk Academy

Lesson 2: Installing OptiMonk

Start the lesson

01:26
03 Introduction to the admin 1280 x 720 - OptiMonk Academy

Lesson 3: Introduction To The Admin

Start the lesson

02:25
04 How to choose a template 1280 x 720 - OptiMonk Academy

Lesson 4: How To Choose A Template

Start the lesson

02:13
05 Design your message 1280 x 720 - OptiMonk Academy

Lesson 5: Design Your Message

Start the lesson

04:06
06 Triggering 1280 x 720 - OptiMonk Academy

Lesson 6: Triggering Rules

Start the lesson

01:45
07 Targeting 1280 x 720 - OptiMonk Academy

Lesson 7: Targeting Rules

Start the lesson

03:50

OptiMonk Product Lessons

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What you’ll learn in this course:

Product Lessons Segments 1280 x 720 - OptiMonk Academy

Lesson 1: Segments

Start the lesson

02:20
Product Lessons Cart rules 1280 x 720 - OptiMonk Academy

Lesson 2: Cart rules

Start the lesson

02:25
Product Lessons Current Page URL 1280 x 720 - OptiMonk Academy

Lesson 3: Current page rule

Start the lesson

02:01
Product Lessons Dynamic Content 1280 x 720 - OptiMonk Academy

Lesson 4: Dynamic Content

Start the lesson

03:17
Product Lessons Embedded Content 1280 x 720 - OptiMonk Academy

Lesson 5: Embedded Content

Start the lesson

03:17
Product Lessons Experiences 1280 x 720 - OptiMonk Academy

Lesson 6: Experiences

Start the lesson

02:42
Product Lessons Experiments 1280 x 720 - OptiMonk Academy

Lesson 7: Multi-campaign A/B Test

Start the lesson

01:51

Customer Value Optimization

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What you’ll learn in this course:

sleeknote alternative 09 - OptiMonk Academy

Lesson 1: Customer Value Optimization Guide

Start the lesson

03:31
sleeknote alternative 09 - OptiMonk Academy

Lesson 2: How to design your first popup

Start the lesson

03:31
sleeknote alternative 09 - OptiMonk Academy

Lesson 3: How to design your first popup

Start the lesson

03:31

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